The Power of the Value Proposition

If you want to promote yourself and be heard online, then you need to understand what it is that drives audiences and that generates sales and clicks. And the answer to that is nearly always emotion. If you’re trying to sell to someone by using logic or reason (as most of us developer types tend…

Guide for Standard Banner Ad Sizes by Platform

When you decide to run some banner ad campaigns through a variety of platforms, or create banners for your affiliates here are some standard sizes to consider. I’ve put together this quick guide to consolidate everything in one place. It gets a little tedious visiting each and every website to figure out which sizes to…